Modules of the program
Module Objectives
Reach and Understand More Customers
Use Google tools to research where potential customers are located and what search terms they use.
Set advertising goals and design a marketing plan that incorporates online advertising, social media, and YouTube videos.
Create targeted online ads that meet your advertising goals with Google AdWords.
Add Google +1 to an AdWords campaign.
Create a YouTube channel, upload a video, and use a video in an ad.
Create a blog.
Add AdSense to your website and generate revenue.